models, 1960s

models, 1960s
   During the 1960s there emerged a new style of female model and fashion image: the model as pop cultural icon, star personality and sexualized ‘childwoman’ fetish object. The new models, particularly Jean Shrimpton and Twiggy (Lesley Hornby), refused the elegant and distanced anonymity of earlier couture models, even as they appropriated the youthful glamour of pop stars. The expanding British fashion, pop and advertising industries promoted the provocative, non-conventional and eroticized ‘Youthquake’ images constructed by the models and photographers. For example, the trendsetting television presenter Cathy McGowan modelled the innovative fashions of young British designers, including Tuffin and Foale and Barbara Hulanicki of Biba, each Friday night on the groundbreaking pop show Ready, Steady, Go. Pop singers Cilla Black and Sandie Shaw did likewise. Jean Shrimpton personified the transition from the expense, sophistication and elegance of 1950s couture to the inexpensive and youthful pop fashion of the 1960s. She pioneered what Mary Quant called the ‘Method School of Modelling’. Initially photographed by David Bailey in 1960 for Vogue, the published ‘pin-ups’ made Shrimpton an international sexual icon and fashion celebrity. Significantly, Shrimpton’s classic English beauty type and her lithe figure contrasted sharply with that voluptuous mode of 1950s cinematic sexuality exemplified by Hollywood stars Marilyn Monroe or Jayne Mansfield. Central to the delineation of the fashionable child-woman ‘look’ were Shrimpton’s shoulder length curtain of hair, her dramatic use of make-up and false eyelashes, and evershortening skirts. Furthermore, her non-traditional ‘kinky’ style and anti-establishment ‘dolly’ attitude was expressive of the cultural ideology of the mods. Twiggy and her teenage manager-boyfriend Justin de Villeneuve (Nigel Davis) emerged in a blitz of media coverage in 1967. Twiggy’s trademark prepubescent physique and androgynous boyish look (see androgynous/unisex look), combined with her London working-class accent, produced a fashion and media sensation on both sides of the Atlantic. Her career as fashion model and media celebrity translated into offers of film work and she starred in Ken Russell’s pastiche of the classic Hollywood musical, The Boyfriend (1971). However, controversy continues regarding the ways in which Twiggy’s mode of ultra-thinness is associated with the social prevalence of image-related illnesses like anorexia, bulimia (see eating disorders) and other image-distortion syndromes in contemporary western girls and women.
   See also: supermodels
   Further reading
    Quick, H. (1997) Catwalking: A History of the Fashion Model, London: Hamlyn (a popular, illustrated introduction).

Encyclopedia of contemporary British culture . . 2014.

Игры ⚽ Нужно решить контрольную?

Look at other dictionaries:

  • 1960s in fashion — The 1960s featured a number of diverse trends. It was a decade that broke with many fashion traditions that mirrored social movements during the period. Early in the decade, culottes were in style, and the bikini finally came into fashion in 1963 …   Wikipedia

  • fashion, 1960s —    The emergence of British fashion during the 1960s as a leading force in international style and design is linked with its decisive role in the development of pop culture. Early 1960s fashion emphasized the eminently modern values of visuality …   Encyclopedia of contemporary British culture

  • Conrad Models — 1:50 scale Freightliner semi tractor trailer. Conrad GmbH (previously Gescha) is a German manufacturer of diecast scale models primarily in 1:50 scale for use both as toys and promotional models by heavy equipment manufacturers. Conrad is one of… …   Wikipedia

  • Monogram models — For other uses, see Monogram (disambiguation). Monogram models Industry Hobbies Founded 1945 Headquarters Elk Grove Village, Illinois United States …   Wikipedia

  • NZG Models — For the New Zealand official publication, see The New Zealand Gazette. Volvo promotional model for articulated bus in 1:50 scale made by NZG NZG for Nürnberger Zinkdruckguß Modelle GmbH (Nuremberg Diecast Models) is a German manufacturer of… …   Wikipedia

  • Cox Models — This article is about the division of Estes Industries. For Cox models in statistics, see proportional hazards models. Cox Models, a former division of Estes Industries of Penrose, Colorado, was a multimillion dollar hobby company, is one of the… …   Wikipedia

  • Frog (models) — Frog was a well known British brand of flying model aircraft and scale model construction kits from the 1930s to the 1970s. History Founded in 1931 by Charles Wilmot and Joe Mansour, International Model Aircraft Ltd. (IMA) originally used the… …   Wikipedia

  • multi-level models — A set of closely related approaches to examining the links between macro and micro levels of social phenomena. Multi level (also known as ‘contextual’ or ‘hierarchical’) models in sociology attempt to identify the effects of social context on… …   Dictionary of sociology

  • Spa Croft Models — is a British company based in Tibshelf, Derbyshire, close to Hardwick Hall, the home of Bess of Hardwick. The company has been producing 1/43rd scale whitemetal models of British cars since 1995. They are high quality models of cars of the 1930s… …   Wikipedia

  • List of black fashion models — The following is a list of notable Black fashion models.B*Tyra Banks first African American to grace the covers of GQ , Sports Illustrated s swimsuit issue , and the Victoria s Secret catalog.C*Naomi Campbell first Black woman to grace the covers …   Wikipedia

Share the article and excerpts

Direct link
Do a right-click on the link above
and select “Copy Link”